| Making money drinking beer is the highest form of | | | | the demographics needed for that sampling session, |
| fantasy anyone can ever fathom. We are in the 21st | | | | you get an invite. You go to a pre-arranged location |
| century and fantasy is a reality in this modern day | | | | and give your opinion on the beer or wine you drink. |
| and age. Yes folks, you can love your beer and | | | | You get paid for doing this. |
| make money simultaneously. You and I know that a | | | | Some of the crucial features to keep in mind in a |
| night out at the bar or a popular nightclub can leave a | | | | beer tasting group are:a) the bitterness of the beer |
| big hole in the pocket and the biggest expense is | | | | owing to the elements such as hops, roasted barley |
| beer. Moreover, there is a multitude of world class | | | | and herbsb) the sweetness of the beer - due to the |
| brands of beer categorized and sold at changing | | | | amount of sugar present in the beerc) the alcohol |
| prices based on the properties of the beer. The | | | | level of the beer as in the % of alcohol due to the |
| majority of us enjoy our beers and the associated | | | | amount of fermented stuff actually transforming to |
| friendship at such fun filled social events. But if you | | | | alcohold) the viscosity of the beer when you feel it in |
| have a slight idea about the beer that you are | | | | the mouth. It is also called mouth feel ande) lastly the |
| drinking, no doubt, you will get paid to drink beer. | | | | color of the beer |
| Stuck for Money for a taxi ride home is a thing of | | | | Some of the useful features to keep in mind in a |
| the past with this approach. | | | | wine focus group are:a) European wines are labeled |
| Why do beer and wine companies pay you to drink | | | | according to the location they come from (Bordeaux |
| beer? | | | | for example)b) Non European wines are labeled |
| The beer and wine companies all over the world | | | | according to the grape used in the making of the |
| invest heaps of dollars on market research to get | | | | wine (Pinot, Merlot etc)c) Wine tasting involves |
| the responses of customers like you, me and other | | | | evaluating the quality of the wine using your sensesd) |
| beer and wine drinkers to check if their beer is worth | | | | Differences in color, taste, smell, body and |
| the money and time invested in manufacturing them | | | | development of wines happen due to the |
| and if there is potential for product improvement. We | | | | dependence on the type of grape harvested in the |
| are looking at about billions of dollars spent on market | | | | year of their productione) Flavors due to wine aging |
| research. | | | | in oak casks include coffee, vanilla or chocolate and |
| This data is so crucial to beer and wine companies | | | | this has nothing to do with the grape itself |
| and they are eager to pay you for beer sampling and | | | | Market research organizations all over the world are |
| wine tasting. All you have to do is learn how to find | | | | always looking for tasters as beer and wine drinking |
| your way into beer focus groups and/or wine focus | | | | is prevalent in most countries. You can make money |
| groups. | | | | drinking beer and wine no matter where you live. |
| How do you get into a beer focus group? | | | | So folks, in essence, you need to get information |
| Typically, a beer company will contact a market | | | | about the market research organizations looking for |
| research firm and get them to organize a beer or | | | | beer and wine tasters. You can get more information |
| wine tasting session made up of beer drinkers with | | | | on getting paid to drink beer. You can now enjoy |
| certain demographics. If you are enrolled with this | | | | that special lager or Merlot not just free of cost but |
| market research firm and your characteristics match | | | | get paid to drink it. |
